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Hybrid Work is the Future: "Why are people still asking this?"

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"Is the future of work still remote and hybrid? I've been reading a lot about companies pushing to get back to the office given the receding pandemic."

I wrote this question into the Q&A Josh Bersin was hosting after his keynote during HR Tech's March 2022 virtual conference. I was also hearing this question/comment from some investors as we raise our first round of funding. What better way to get the perfect response but from Josh Bersin, often quoted and lauded in the circles of any and all HR topics? Well, here's his reply: 

"Yes, we will be in the office but we will want to have flexibility on when and why. We need workspace management tools. The CEO may mandate it, good luck, people will quit. Hybrid work is the future and is here to stay. Why are people still even asking this?"

Thank you, Josh Bersin! He did caveat that young people will like to come in for the social side, but older, empty nesters like him, like working-from-home. 

Background on Josh for those of you who don't know the name. According to Deloitte, "Josh founded Bersin in 2001 to provide research and advisory services focused on corporate learning. He is a frequent speaker at industry events and is a popular blogger. Josh spent 25 years in product development, product management, marketing and sales of e-learning and other enterprise technologies."

Josh also runs the Josh Bersin Academy, and no kidding, he is literally on or at every major Human Resources event out there. 

A few other key takeaways from Josh:

  • Employee experience is the most urgent issue to impact your company's employment brand. Big cloud HCM's are not super flexible and the lower layers of these systems have become commoditized. Real focus and value are at the highest layer where content, journeys, etc. live.
  • Integrations into the flow of work are critical and most companies (about 70%) use the Microsoft suite of tools.
  • 60-70% of those under 40 have a primary goal of becoming an influencer; creating content on the web, and we need to unleash the creativity of employees. 

Here, at Culturora, we'll be incorporating these insights and takeaways into our own work so stay tuned, and thanks for reading!